PAYLOAD

Jetpack Design Co. partnered with Payload from the earliest stages, helping name the business and shape the full brand foundation for a new last-mile delivery concept. From the logo and visual identity to the website, marketing materials, strategy, and product design, our work helped turn Payload’s idea into a clearer, more polished product experience built for contractors, job site teams, and customers who needed a faster way to get materials delivered.

Services Rendered: Art Direction, Branding, Graphic Design, Product Design, Web Design, Animation.

The Payload Solution

The concept centered on on-demand delivery for construction materials from stores like Home Depot, Lowe’s, and Ace Hardware, helping users avoid time-consuming supply runs in the middle of a job. By helping define the name, brand, messaging, and app experience, Jetpack helped translate a complex logistics idea into a practical, marketable platform that felt easy to understand and built around a real job site problem.